JustHotter.com Announces Appointment of Chief Content Officer
London, 20th September, 2023: the online store dedicated to women aged 40+ going through the various stages of menopause, is pleased to announce the appointment of Natasha McNamara as its new Chief Content Officer (CCO). Natasha brings a wealth of experience and a proven track record of success in content and audience strategy and execution, making them a valuable addition to the JustHotter.com team.
In this role, Natasha will be responsible for overseeing the development and implementation of JustHotter.com's community strategy, ensuring that the company's online presence is engaging, informative, and aligned with its brand values. This includes managing all aspects of content creation, from planning and production to distribution and analysis.
Natasha has an exceptional background and is an award-winning editor with 20 years’ experience in digital publishing specifically content strategy and audience development working across lifestyle, fashion and beauty for leading publishers brands. Her expertise in creating compelling, customer-focused content will be instrumental in helping JustHotter.com enhance its online shopping experience and build stronger relationships with its customers.
"I am thrilled to be joining JustHotter.com and partnering with the amazing and talented Sarah in our mission to disrupt the menopause space at a time when women need to feel heard and understood as they enter this new chapter of their lives. My background as an editor alongside Sarah’s incredible experience as an entrepreneur already feels like a powerful partnership and I am looking forward to taking JustHotter.com into her next phase with content created to engage the 13 million women in the UK today who are experiencing perimenopause or menopause symptoms", said Natasha
"I am delighted that Natasha is joining me in this new journey to help empower women going through the phases of the menopause. I am extremely passionate about breaking down the barriers around taboo regarding all things menopause, and after meeting Natasha it became clear she would be the perfect partner to join me on this exciting journey", said Sarah Curran, Chief Menopause Officer at JustHotter.com. “Building a Justhotter.com community is a key part of our strategy and vision, and Natasha brings a wealth of experience to bring this to life.”
About JustHotter.com
We are excited to announce the launch of justhotter.com, an online store dedicated to women aged 40+ going through the various stages of menopause. Our mission is to empower women during this transformative life phase, by offering a range of carefully curated products and resources, across natural supplements, to support menopause symptoms, holistic and sexual empowerment ranges, wearable tech and beauty tools.
Why JustHotter.com?
- Curated Products: Our online store sells a curated range of brands and products. designed to address the unique symptoms of menopause, including hormonal changes, sleep disturbances, and skin changes.
- Personalised Recommendations via the Symptoms Quiz: JustHotter.com is more than just a store – it's a hub of knowledge. Our quiz helps our customers to quickly and easily identify their symptoms and the best products to help.